Interlocutor Communications logo, featuring an image of a Crook's Radiometer Video

Conceptualizing video content begins by identifying the targeted audience. Who are they and what do they already know about the issue being communicated?


Only from this starting point can a concept be outlined. Practice safe filmmaking. Always use a concept. To be effective, this concept will be simple and elegant, and will fit with the personality of the client.


Finally the video must create action. I specialize in video content that ends by directing the viewer to have a deeper contact with the client. Specifically this can be by "call-to-action" overlays and clickable links within the video. View counts alone are not enough.


click bait



"It has been such a revelation to me to see how you have drawn the core messages out so clearly. Thanks so much for all your work on this. It is really looking fantastic!"


Fay Faraday, lawyer and author "Made in Canada, How the Law Constructs Migrant Workers’ Insecurity"

show, don't tell

show & tell

figures with feeling


It features the two authors presenting their findings using graphic overlays and engaging locales.

To peruse samples of my video projects, visit:

Vimeo Pro logo
Equipment List

■ Panasonic AG-AF100 HD digital cinema camera

■ 25mm, 35mm, 50mm, 55mm, 80mm, 130mm Asahi Takumar prime lenses

■ Panasonic 14-140mm zoom lens

■ Canon HV-40 HDV camera, used for webinars and telepresence activities

■ Manfrotto & Miller tripods

■ Shape WLB Shoulder rig

■ Source Four par lighting kit with stands and modifiers

■ Various LED and florescent fixtures

■ Motorola CP200 UHF 2-way radios + accessories

■ 2 x Sennheiser G3 wireless lavalier microphone kits + countryman B3 mics

■ Selection of various dynamic and condenser microphones

■ Macbook Pro 17" i7

■ Adobe Creative Cloud full suite